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Download YASO’s Market Report, “Gardenomics: Harnessing the Power of Social Commerce in China’s Beauty Sector”. Using the metaphor of gardening, this report introduces a four-step model for ecommerce success in China.
3 January 2025
5 min read
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23 December 2025
5 min read
Double 11 2025 hit $235B in GMV. But the real story? AI became the backbone of China's biggest shopping event. Explore YASO's China Social Commerce AI Entry Playbook to ride the next AI wave in China.
21 September 2025
3 min read
YASO News
We are thrilled to announce that YASO, the operating system that enables global consumer brands to grow in the Chinese market, has raised a Series A round of £8.25M ($11M) led by Puma Growth Partners.
24 June 2025
5 min read
How YASO turned a niche lifestyle brand into a viral sensation in China with social commerce.