YASO
Your in-market operations team

Freight to final mile. Every step, AI-optimised.

Registration, warehousing, fulfilment, customer service and reconciliation, run by a team in China. Your stock stays yours until a consumer buys it.

The Problem

China is the world's largest ecommerce market, but also one of the most complex to navigate.

What we do

Every stage of your China operation. Managed by experts, optimised by AI.

YASO acts as an extension to your global business, powered by AI at every step - forecasting stockouts before they happen, routing shipments against live carrier data, adjusting pricing against category signals in real-time. Our human team makes the calls. The AI makes them faster and sharper.

01

Store management

  • Storefront setup and daily merchandising across every major Chinese platform
  • AI-assisted listing optimisation - titles, keywords, category placement tested against live conversion data
  • Promotion calendar and campaign scheduling
  • Platform compliance and content moderation
02

Logistics and warehousing

  • Stock consolidation from your warehouses to bonded China warehouses in Free Trade Zones
  • International freight and end-to-end customs documentation
  • Live inventory position from arrival
  • AI-driven demand forecasting and stock replenishment - stockouts flagged weeks before they happen
03

Pick, pack, and delivery

  • Order picking in YASO's China warehouse
  • Packing to platform specifications and regulatory requirements
  • AI-optimised routing across YASO's last-mile partner network - shipments matched to carrier by cost, speed, and live performance
04

Customer service

  • Chinese-language customer service team
  • AI-assisted response drafting for platform complaints and enquiries - human review, faster resolution
  • Refunds and returns processing
  • In-market service escalation
05

Pricing and promotion

  • AI-powered price monitoring across every channel - competitor moves, third-party listings, grey market activity, all tracked continuously
  • Dynamic promotional pricing recommendations, reviewed and approved by your team
  • Pricing integrity across platforms, protected by design
06

Payment and reconciliation

  • Customs registration and tax handling
  • Cross-border mobile payments
  • Remittance into USD, EUR, GBP and more
  • Official WorldFirst partnership
The data behind it

Every stage managed by the team. Visible to you in real time.

The platform consolidates everything the team does into a single real-time dashboard, refreshed every 15 minutes. AI runs continuously across every layer - flagging stockouts, surfacing pricing anomalies, catching campaign underperformance - so the team can act before problems compound.

YASO Platform sales dashboard
Every platform, every channel, one dashboard
Stock and fulfilment tracked in real-time
AI-driven alerts across inventory, pricing, and channel performance
Financial reporting in one currency, no manual reconciliation
  • Every platform, every channel, one dashboard
  • Stock and fulfilment tracked in real-time
  • AI-driven alerts across inventory, pricing, and channel performance
  • Financial reporting in one currency, no manual reconciliation
YASO Platform sales dashboard showing revenue, best selling SKUs and sales by province
Proof

The system working in practice.

Cowshed

¥100,000+

Sales in the first five minutes of a livestream.

Zero China presence to a top-tier livestreamer, with stock in the warehouse before the store opened.

Read the story
Faith in Nature

50%

Their previous partner's annual sales, in a single month.

Switched from a traditional distributor. Better margin, zero added complexity.

Read the story
Pixi

327%

YoY growth in 90 days.

Pixi switched to YASO. Pricing control restored, listings recovered, stock forecasts working. ¥2M+ net sales.

Read the story
Your stock position, updated.

Every 15 minutes

Inventory, sales and restocking pace on one dashboard.

A livestream date can be checked in seconds rather than days of emails.

Quick answers

Common questions.

No. YASO holds the platform relationships and operates in market on your behalf. You keep ownership of your store accounts and your customer data.

No. We work on consignment, so your goods remain your property until a consumer buys them. You don't tie up cash in inventory sitting in someone else's warehouse, and we cover cross-border transport.

Around eight weeks from contracting to launch. Registration, procurement and warehousing all complete before the store opens, not after.

On sales performance rather than a fixed monthly retainer, so our revenue moves with yours. We share the exact structure once we understand your category and volumes.

PLUG IN. SCALE UP

Book a demo to see what YASO can do for your brand.

A 30-minute demo. We will show you how we operate and what running your China business through YASO looks like in practice.