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14-Day
free trial
300+
bilingual prompts*
No Setup Fee
no minimum contract
In China's multi-platform digital ecosystem, a customer's buying decisions and the actual purchase happen on different platforms. Consumers may see content platforms (RedNote, Douyin), but then buy on Taobao and JD.com.
AI search now sits at the "search-and-decide" step at the decisive last moment before checkout. Its specific recommendation can directly affect their final choice. If your brand is not in that answer, you are not in the decision.
Do China's AI models choose you?
AI search is an open field. Establishing a position before your competitors do is early mover advantage, and a strong position is easier to defend than a weak one is to rectify.
See where your brand stands
Explore the platformAI search is the fastest-growing discovery channel in China. Most brands have already invested in SEO and are paying agencies to optimise. Almost none have visibility on AI search.
China's Generative AI User Base Reached 602 Million By End Of 2025, Growing 141.7% In A Single Year.
Source: CNNIC, 2025
Use Generative AI In Shopping Search, Visual Search, And Customer Service.
Source: Frost & Sullivan, 2026
DAU YoY Across China's AI Apps In April, With 900M+ Monthly Web Visits And 240M+ Downloads.
Source: Quantum Bit Research Institute, 2026
AI-Native App Sessions Per User In March 2026 — Up 37% In Four Months, Nearly 3 Hours A Month In-App.
Source: QuestMobile, 2026
Search used to give your customer ten options and let them choose. AI gives them one recommendation and a short reason why. If your brand is not in that answer, you are not in the decision.
Generative engine optimisation is how brands are already managing where and when they appear inside AI-generated answers.
SEO
GEO
Search engines: Baidu, Google
Generative models: Doubao, DeepSeek, Qwen
Rank your page higher
Get your brand named in the answer
A list of options to compare
A single recommendation, already filtered
Keywords, backlinks, site structure
Source authority, content accuracy, ecosystem presence
Traffic to your site
Influence over the recommendation
Page two
Not mentioned at all
China GEO tracks the five AI assistants with the widest consumer reach in mainland China.
Each sits inside a different content ecosystem, which is why the same question returns a different answer depending on where it is asked.
China's most used consumer AI assistant, built inside ByteDance. It sees your brand through the same ecosystem as Douyin, so your short-form content carries weight here.
Its open weights are embedded across third-party apps and devices, so its answers about you travel well beyond its own interface, and outdated information persists longer.
Built inside Alibaba, so its view of your brand is shaped by the commerce ecosystem your customers buy in. Tmall and Taobao content carries weight here.
Tencent's assistant, drawing on WeChat's closed ecosystem. Official accounts, mini-programmes and WeChat articles shape what it says about you.
Long-context specialist favoured by research-minded users. It reads more of each source, so thorough brand documentation is rewarded and thin content is exposed.
One model gives you one ecosystem's opinion. Strong on Doubao and absent from DeepSeek is not a data quirk, it is a structural gap in where your content lives.
China GEO shows you where the gap is and what to fix.
China's most used consumer AI assistant, built inside ByteDance. It sees your brand through the same ecosystem as Douyin, so your short-form content carries weight here.
Its open weights are embedded across third-party apps and devices, so its answers about you travel well beyond its own interface, and outdated information persists longer.
Built inside Alibaba, so its view of your brand is shaped by the commerce ecosystem your customers buy in. Tmall and Taobao content carries weight here.
Tencent's assistant, drawing on WeChat's closed ecosystem. Official accounts, mini-programmes and WeChat articles shape what it says about you.
Long-context specialist favoured by research-minded users. It reads more of each source, so thorough brand documentation is rewarded and thin content is exposed.
One model gives you one ecosystem's opinion. Strong on Doubao and absent from DeepSeek is not a data quirk, it is a structural gap in where your content lives.
China GEO shows you where the gap is and what to fix.
A clearer picture of where your brand stands in China's AI layer. A clear diagnostic of how your brand performs in AI search. China GEO scores your brand across five priority AI Search metrics — so you can pinpoint strengths, identify weaknesses, and track progress week on week.
Do you appear when consumers ask relevant questions? Or are you absent from the conversation entirely?
Do you appear when consumers ask relevant questions? Or are you absent from the conversation entirely?
When your brand does appear, where does it sit relative to competitors? First mention, second, or not mentioned.
How does AI describe your brand and products? Are those the associations you have built, or is someone else influencing them?
Is AI actively recommending your brand — or only mentioning it neutrally? There is a significant commercial difference between the two.
Are your scores consistent across models and over time? Visible on Doubao but invisible on DeepSeek signals a structural problem.
The AI Search Score rates each brand on five dimensions, with competitor benchmarking and category leaderboards.
MONTHLY CMO REPORT
Scenario-level diagnosis allows your leadership to see which AI-search terms your brand is ranking for. Individual search scenario breakdown, sentiment analysis and visibility monitoring carry more signal than a single AI score.
CONTENT BUDGET ALLOCATION
Send 60% of monthly content spend to losing scenarios where retrieval is failing, and 40% to defend winning scenarios where persuasion is strong. Instead of equal-splitting across five.
CAMPAIGN POST-MORTEM
Four to eight weeks after a launch or a large KOL campaign, see exactly which dimension improved and which still has not shifted.
COMPETITIVE POSITIONING
In comparison-style queries, AI describes your brand as first pick, mid-tier, or unmentioned. The most direct read on whether your positioning is landing with Chinese consumers.
Borghese, the Italian skincare house founded in Rome in 1957, was close to invisible on three of China's AI models. In one working week, China GEO found why, pinpointed the sources the AI was missing, and moved Borghese from #61 to #32.
Found. A consistency score of 0.2 out of 20, with missing sources on DeepSeek, Qwen and Yuanbao.
Fixed. China GEO ranked the actions and drafted the content for Zhihu and SMZDM.
Measured. One week later all three target models had moved.
1 brand · 3 target AI models · 5 working days
AI search ranking
Target models up in visibility
Citations from target sources
Share of voice
A 30-minute demo. We'll show you exactly how YASO gets brands live in China and
what the first 90 days look like for a brand in your category.