YASO
Data analytics

Know what's happening in your China business, and what to do next.

From the stock in your warehouse to how your brand shows up when a Chinese shopper asks AI what to buy, one continuous line of analysis, not five separate reports your team has to reconcile.

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Our operating model

The view from across your brand's China business.

Most providers see one platform, one channel, or one function. Our in-market team sits across the whole China ecosystem, storefronts, logistics, marketing and finance, for the same brand, at the same time. One strategic view of the business, not a stack of channel reports stitched together after the fact.

It's a picture built by our operating model. No other provider is structured to produce it.

Portrait of a YASO team member against a pink backdrop
Analysis across your whole China business

An AI-powered data analytics layer. Built for China ecommerce.

Optimise brands get access to YASO's platform modules on standalone commercial terms. The catalogue is growing—new modules ship quarterly.

AI Search Scoring

Monitor how your brand appears across China's five major AI search platforms (Doubao, DeepSeek, Kimi, Yuanbao, Qwen). Weekly bilingual reports auto-delivered to your team and your agencies. Delivered by China GEO.

Data foundation

Real-time unified data across every major Chinese channel. Sales, stock, marketing, campaigns—consolidated, refreshed every 15 minutes. Delivered by the YASO Platform.

Stock and demand forecasting

Continuous demand modelling against live sales, seasonality, and channel-level signals. Stockouts and overstock flagged weeks before they happen. Delivered by the YASO Platform.

Source gap analysis

Which sources feed China's AI models about your category, and where your brand is missing from them. The specific gap costing you visibility, identified before you spend on fixing it. Delivered by China GEO.

Pricing intelligence

AI-powered price monitoring across every channel—competitor moves, third-party listings, grey market activity. Anomalies flagged and corrections recommended in real-time. Delivered by the YASO Platform.

Sales and channel intelligence

AI performance monitoring across every channel—which SKUs are gaining, which are stalling, where competitors are moving. Q2 2027. Delivered by the YASO Platform.

GEO content generation

GEO-targeted content drafts, written against your report insights, directed by your citation gaps, and shaped with your brand guidelines and your existing content. Delivered by China GEO.

Social funnel performance

Tracking the buying journey from social seeding, to store visit, through to order. Pinpoint and optimise exact KOL strengths and gaps in the purchasing funnel. Delivered by the YASO Platform.

Automated reporting

Every 7 days, your AI Score report lands in your inbox—bilingual or single language, movements, citations, and category context, ready to read without logging in. Delivered by China GEO.

Brand health monitoring

AI-driven brand mentions, sentiment, and share of voice tracking across Chinese platforms. Q3 2026. Delivered by the YASO Platform.

Powered by YASO's proprietary tooling

China GEO: Optimise your brand for China's AI assistants.

  • Ask

    Runs your category's real buying questions through Doubao, DeepSeek, Kimi, Yuanbao and Qwen.

  • Score

    Visibility, share of voice, sentiment and ranking against your competitors—and what to do about it in the sources China's AI models actually cite. Served in weekly bilingual reports.

  • Optimise

    A priority-ranked content plan, showing you what to do to change your brand position. Paired with content generation capability.

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Analysis in practice

How different teams use YASO.

BRAND LEAD

GMV by channel. Top SKUs. Daily revenue trend. Stock position. All in one view.

“The monthly review just became a screenshot.”

FINANCE LEAD

One currency, one clean dataset. No manual conversion, no reconciliation spreadsheets.

“That is financial rigour for China.”

OPERATIONS LEAD

Stock concentration, ageing inventory and projected stockout dates by SKU, in real time.

“How operational visibility should be.”

PLUG IN. SCALE UP

See what this looks like  for your brand.

A 30-minute demo. We'll show you exactly how YASO gets brands live in China and what the first 90 days look like for a brand in your category.