01
Launch in weeks, not months
We handle store setup, social commerce registration, product translation and merchandising. Live on Tmall, Douyin and Xiaohongshu in 8 weeks.
First sale before your competitor finishes their compliance review.
- 8-week speed to market
- No local team needed
- Bespoke commercial structures
At a glance
01
Launch in weeks, not months
02
Simple commercials
03
Turnkey operations
04
Full visibility from day one
YASO has validated one assumption across 120+ brands. Let us show you what it looks like for yours.
See it for your category.
How the YASO model is different
See what changes when the model changes.
02
Simple commercials
A clean revenue-share structure tied directly to your brand's commercial success in China. No setup fee. No lock-in. No upfront retainer.
A commercial structure that grows when you do.
03
Turnkey operations
Store setup, influencer activation, cross-border logistics, customs and compliance, all handled by our China team.
Your team focuses on the brand. We run the operation.
04
Full visibility from day one
Sales, inventory, campaigns and KOL performance. Track every dimension of your China business in real-time through the YASO dashboard.
No waiting for a monthly report. No chasing your partner for data.
Our Modular OS
Three modules, built for China.
YASO's operating system is built as three modules. Pick exactly what your operation needs.
Operations
Your team on the ground covering end-to-end execution: store operations, content, logistics, and customer service. Our technology is built by the people who use it.
Full managed commerce service.
See our Operations in detail Platform
Unify your sales, marketing, and inventory data across Douyin, Tmall, RedNote, JD, Kuaishou, and more. One source of truth, updated in real-time, accessible to your whole team.
Flat-rate onboarding plus monthly SaaS subscription.
See our Platform in detail Included as standard
China GEO
Monitor how your brand appears across China's five major AI search platforms (Doubao, DeepSeek, Kimi, Yuanbao and Qwen). Weekly bilingual reports auto-delivered to your team and your agencies.
£200 per user per month.
See China GEO in detail The Launch Build
What it takes to launch a global brand in China.
First-time entry has one-off requirements that established China brands have already covered. Here is what is involved across the eight-week launch.
Commercials and contracting
Week
1
What YASO handles
Contracting, IP review, data flow. (+ China legal partner)
Brand strategy
Week
1-2
What YASO handles
Category positioning, pricing, RRP discipline.
Onboarding
Week
2-3
What YASO handles
Entity setup, store registration, payments. (+ trademark and payments partners)
Stock shipment
Week
3-5
What YASO handles
International freight, customs, bonded warehousing.
Store design and planning
Week
5-7
What YASO handles
Storefront, translation, merchandising, KOL.
Launch campaign
Week
7-9
What YASO handles
Livestream, KOL activation, paid traffic, live dashboard.
Commercial model
Launch has different economics. Aligned incentives.
Launch involves one-off costs that ongoing operations do not, like store registration and initial stock shipment. We design Launch commercials to mitigate these, not amplify them.
Proof
Featured case study: Pixi
PIXI
327% YoY quarterly growth in 90 days.
Pixi partnered with YASO and restored full pricing control within 90 days of switching.
FAQ
Common questions.
Everything else is best answered in a 30-minute conversation.
Ready to launch your brand in China?
A 30-minute demo. We'll show you exactly how YASO gets brands live in China and what the first 90 days look like for a brand in your category.